How to Optimise Your Arts & Theatre Website for Ticket Sales
A well-designed & optimised website can elevate your brand, streamline operations & boost revenue.
A contemporary Spektrix-powered website for New York’s leading Off-Broadway theatre company.
We created a modern, high-performing website for New York’s leading Off-Broadway theatre company, streamlining event discovery, ticket purchasing, memberships, and donations. The new platform delivers a richer digital experience for audiences while giving the Irish Rep team powerful tools to manage programming, ticketing, and a comprehensive production archive. The site is powered by a deep Spektrix integration, ensuring real-time accuracy across events, memberships, and donations.
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We redesigned the full audience journey, creating a clean, contemporary interface that makes it effortless to explore Irish Rep’s programming. The dynamic What’s On calendar presents every production in a unified view, guiding users into richer show pages with clear calls to action. The experience is mobile-first, intuitive, and built to elevate discovery and engagement.
Behind the scenes, we developed deep Spektrix integrations for events, memberships, donations, and merchandise, all updating in real time. A fully automated production archive transitions shows from live listings to past productions without manual effort, while Craft CMS provides structured, flexible content control. The result is a fast, reliable platform designed for efficiency, accuracy, and long-term growth.
A well-designed & optimised website can elevate your brand, streamline operations & boost revenue.
A True Creative Partnership
“Eyekiller's attention to detail, smart solutions, and collaborative approach made the entire process seamless. We couldn’t recommend them more highly.”